Studie van Geval: Persoonlike Glas Lotion Bottele vir 'n Japannese Merk
Inhoudsopgawe
Klant agtergrond
'n Japannese huidverzorgingsmerk wat gespesialiseer in milde, hydraterende lotions (vir delikate en droë huid) wil het sy verpakking opwaarders. By spesifiek wil hulle persoonlike glas lotionbottels: helder glas 120ml en 180ml met 'n smal gebogen vorm, met 'n (druk pomp), met 'n eenvoudige silwerfolielogoes. Hulle kies Vesseluxe om hul “minimalistiese luksus” etos te volg, aangesien hulle nodig het glas lotionbottels wat premium voel maar maklik gebruikbaar is.
Kry Gratis Monsters
Ons uitdaginge
Prototipes het kernprobleme gehad: die pomp is gereeld vasgeval, misluk om lotion regoeilig te versprei; die gebogene bottel se oppervlak het die silwerfolielogoes maklik afgerol en die bottel se dun voet het gereeld omgeval, wat lei tot vlieë. Hierdie foute het die merk se fokus op “seamlose gebruikerservaring” gevaar.
Oorsake Analise
Ons span het bevind: die pomp was vasgeval omdat die binne-tou te smal was vir die lotion se ligte viskositeit; die logoes het afglyf weens ongelyke epoksie op die gebogene glas; die omval het voortgekom van 'n 4cm-brede voet (te klein vir die 16cm-tall bottel se gewichtsverdeling).
Ons oplossing
Om die pomp te reg te maak, het ons die binne-tou met 0.3mm versprei en 30 stks. monsters getoets vir gladde uitdeel. vir die logoes, het ons 'n flexibele, gebogen-aangepaste folie gebruik en 'n UV-gedeoksideerde laag bygevoeg vir hechting. ons het die voet tot 6cm uitgebrei, terwyl ons die smalle lyk behou en die stabiliteit verhoog het.
Resultate
The final glass lotion bottles exceeded expectations—visually elegant, functionally reliable, and environmentally sustainable. The client launched successfully in Japan, receiving praise for packaging innovation. Sales increased by 35% within three months, attributed partly to the premium unboxing experience. Vesseluxe’s rapid prototyping and reliability and timely delivery ensured they were on the market on time. This partnership also developed the brand’s identity, while raising the luxury skincare packaging standard in Asia.
Produk Kategorieë
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