案例研究:为一家美国护肤品牌定制小滴管瓶。

目录

Vesseluxe定制的小型滴管瓶,在有限的表面上清晰地印有品牌标识,尽显优雅气质。

客户背景

The little dropper bottle appeared simple. However, the limited surface area challenged an important design: complex brand graphics, logo, and labeling saw such a small bottle of blurred, wrong or illegally visible risk on the body. This threatened the target of maintaining a consistent, recognizable luxury identity in his skincare line.Our technical team made a detailed evaluation and identified the main issue: traditional printing and labeling methods fought with resolve on small curved surfaces. The slight deviation during printing or adhesion compromised the clarity of the fine design elements, due to deformation or disappearance. To address this, we worked closely with the customer to evaluate our branding requirements and developed adapted tests to ensure optimal results. VesseluxeTo cross these challenges, we applied a multi-dimensional approach:

小滴管瓶

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挑战

Making laser engraving, wearing and tears to make a permanent, accurate brand resistant to premium versions. Prototype and recurrence test with customer’s design team to refine color saturation, placement and readability before mass production.

小滴管瓶

原因分析

Read more about Case Study: Custom Little Dropper Bottles for a U.S. Skincare Brand

带滴管的玻璃瓶
迷你滴管瓶

30ml磨砂黑玻璃滴管瓶

Read more about Case Study: Customized Perfume Bottle for a Luxury Swiss Fragrance Brand

解决方案

为了应对这些挑战,我们采用了一种多维方法:

  • 为了保持线条的清晰度,并确保小面积上标志的清晰度,采用了精细的白羊座丝网印刷技术。
  • 此外,还设计了特殊的粘合剂支撑微实验室,在装订时不会产生褶皱或气泡,从而保持曲面玻璃上的可视性。
  • 使激光雕刻、磨损和撕裂成为永久性的、准确的品牌耐高级版本。
  • 在批量生产前,与客户的设计团队一起进行原型和重复测试,以改进色彩饱和度、位置和可读性。

结果

最终的小滴管瓶既优雅又实用。尽管瓶身较小,但品牌复杂的标识和产品细节却清晰可见。瓶子强化了客户的奢侈品地位,提高了货架吸引力,并确保了品牌标识在日常使用中的持久性。积极的市场反馈和重复订购证实了此次合作的成功,客户目前正在利用 Vesseluxe 的特殊改装解决方案扩大其产品线。

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